For the next few day's we will have an insider's look into the publishing industry. Let's take a qucik look at some of the publications we'll be seeing.
www.eltiempo.com
www.elespectador.com
http://www.librerianorma.com/inicial/inicio_general.aspx
http://www.santillana.com.co/alfaguara/index.php
Try to figure out what audience their writing for and how they try to address their interest.
Wednesday, January 27, 2010
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El Tiempo is aimed towards a wide audience from the ones that want quick news updates to the less casual reader.
ReplyDeleteEl Espectador looks to be aimed for the serious reader that needs a full update on what is going on at all times.
Norma is clearly aimed at younger audiences with easy to read books and supplies.
Alfaguara is aimed towards serious people that want a good, worthwhile read.